Future Stores 2015 (past event)

June 23 - 25, 2015

Motif Seattle, Seattle, WA

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Heather Braddock Morgan, Director, Store Operations at David's Bridal

Heather Braddock Morgan


Director, Store Operations
David's Bridal

Check out the incredible speaker line-up to see who will be joining Heather.

Download The Latest Agenda

Optimizing The In-Store Experience

Sunday, November 6th, 2016


09:50 Panel Discussion: Technology And Human Interaction In-Store—How Can You Strike The Right Balance?

There’s no question that retailers who embrace technology are seeing an improvement in their customer experience and bottom lines. However, human interaction is still incredibly important to today’s customer. How can you balance advancements in technology and self-service with the human element? Panelists will reveal how they are working to maintain this balance and achieve a personalized, easy and fun experience for their customers.

16:15 Champagne Roundtable Discussions

1. Improving Employee Interfaces To Enrich Customer Interactions
Moderator: Linda Shimazaki, Vice President Brand Development, Luxury Retail Brands
NA, Luxottica Group

2. The Impact Of Visual Merchandising On The Customer Experience
Moderator: Katie Whyde, Senior Manager, Visual Merchandising, Soma Intimates

3. Leveraging Responsive Design To Create Personalized Shopping Experiences
Moderator:
Mike Lewis, CMO, TimeTrade

4. Increase In-Store Screen Impact Through Personalization
Moderator:
Dough Bain, Chief Revenue Officer, eyeQ

5. Leveraging Analytics, VoC And Other Methods To Inform Your Product Roadmap
Moderator:
Steven Freeman, Director, Product Management, Macys.com

6. Physical-Digital Convergence With Customer Facing Devices
Moderator: Eric Johnson, COO, Moki

7. Staying Compliant And Strengthening Brand Consistency At Every Customer Touch
Point
Moderator:
Martin Tidwell, President & CEO, Steton

8. Mobile Within A Retail Footprint—How To Engage Customers And Meet Their
Needs
Moderator:
Heather Braddock Morgan, Director, Store Operations, David’s Bridal

9. What’s In Store For Localization?
Moderator:
Jim Meier, Senior Director, Customer Strategy & Marketing, Pepsico

10. The Potential Impact of Wearables On Consumers and Associates