Future Stores 2015 (past event)
June 23 - 25, 2015
Motif Seattle, Seattle, WA
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Manu Gupta
Vice President, Solutions Delivery
Skava
Check out the incredible speaker line-up to see who will be joining Manu.
Download The Latest AgendaOptimizing The In-Store Experience
Sunday, November 6th, 2016
15:40 Panel: How To Take Showrooming And Webrooming To The Next Level To Boost Conversions
In the past, showrooming was seen as a serious issue for retailers and
something to combat. Now, it’s about embracing showrooming and the newer concept, webrooming, and encouraging your customers to engage with your brand regardless of the channel. This
panel will walk you through:
• Strategies for embracing showrooming and webrooming
• How to more seamlessly integrate the digital and physical worlds to better accomplish this
• What’s working for retailers and what to avoid
something to combat. Now, it’s about embracing showrooming and the newer concept, webrooming, and encouraging your customers to engage with your brand regardless of the channel. This
panel will walk you through:
• Strategies for embracing showrooming and webrooming
• How to more seamlessly integrate the digital and physical worlds to better accomplish this
• What’s working for retailers and what to avoid